![](https://cdn.myportfolio.com/63371814-7206-402f-bc4c-f3981dcdabe6/27ed5e45-1470-41f6-a3ef-a247e889b57d_rwc_1052x0x1753x2336x1753.jpg?h=fb3fafa2126d42efd3e1feb0cf616dff)
MAKE THINGS HAPPEN
![](https://cdn.myportfolio.com/63371814-7206-402f-bc4c-f3981dcdabe6/eeb5e21e-23b8-423b-ab09-309f957858b1_rwc_479x0x810x1080x810.jpg?h=fe0de3827ac2bed69e306bd964b3a5f8)
ADAPT
![](https://cdn.myportfolio.com/63371814-7206-402f-bc4c-f3981dcdabe6/a5365d93-7505-4fff-8a62-410d68640586_rwc_1000x0x599x799x599.png?h=682ce94f7b8fce85bd6f8339e552d697)
TELL A STORY
![](https://cdn.myportfolio.com/63371814-7206-402f-bc4c-f3981dcdabe6/e63d0867-6e66-4af1-93c7-ab5b38b46adc_rwc_1688x0x2052x2733x2052.jpg?h=6058e1ac2e1c23c98641b9aa24a349a5)
WRITE
![](https://cdn.myportfolio.com/63371814-7206-402f-bc4c-f3981dcdabe6/2a6ae64a-556a-462d-ba00-d48b22d0c7ea_rwc_0x97x613x816x613.png?h=3d223686397abea1c9c7c362fcc2ef2e)
START A NEW TRADITION
![](https://cdn.myportfolio.com/63371814-7206-402f-bc4c-f3981dcdabe6/ca837a5e-5088-4feb-826e-8566944be9c5_rwc_1002x154x567x755x567.png?h=fae1aa1a6755ca46542211cdbecfca08)
HAVE STRATEGIC IDEAS
![](https://cdn.myportfolio.com/63371814-7206-402f-bc4c-f3981dcdabe6/3d778171-cd2d-47f2-95ee-1b67af5eaadc_rwc_557x0x1888x2515x1888.jpg?h=56b516db4ab3190bbdd6c600d1bbc49b)
THINK GLOBALLY
![](https://cdn.myportfolio.com/63371814-7206-402f-bc4c-f3981dcdabe6/ab1f64d8-fdd3-4ca2-aeb6-553e2184d253_rwc_458x0x403x537x403.png?h=1c5b17a12bd95ad2d88c201d75268e17)
ACT LOCALLY
![](https://cdn.myportfolio.com/63371814-7206-402f-bc4c-f3981dcdabe6/4fb4c4d2-453d-4e9b-8cec-205ffd7610d1_rwc_272x14x399x532x399.png?h=caea6457d184a3504ccc7eb804ebf53c)
PLAY WITH THE MEDIA
![](https://cdn.myportfolio.com/63371814-7206-402f-bc4c-f3981dcdabe6/f6b40c76-2681-4a66-8933-4677920ccce3_rwc_715x0x810x1080x810.png?h=8dc9945359b57325e37cf81e60c6cc41)
INFLUENCE POP CULTURE
![](https://cdn.myportfolio.com/63371814-7206-402f-bc4c-f3981dcdabe6/0e28e124-615f-4954-bea5-0a3e4e2d90d0_car_3x4.png?h=40560e7b6a2d718b326f464bf9b7c4a3)
GO BACK TO BASICS