Experience:
Senior Creative Copywriter Freelance (Dec 2022 - ∞)
Brands: Volkswagen, Nike, Granada CF, Adidas, Aspetar, Guitar Legends Hall, Kun Sports, Moventia, Movento Electric, RooR Papers, Teladoc Health, Suit Delux
Agencies and production companies: DDB Spain, Twentyfour-Seven, Up2You Sports Marketing, Galton Brands, Honest Barcelona, Paradise Falls, Road
Senior Global Creative Copywriter & Manager at Beat (Oct 2021 - Nov 2022)
Brands: Beat (ride-hailing app)
Brands: Volkswagen, Nike, Granada CF, Adidas, Aspetar, Guitar Legends Hall, Kun Sports, Moventia, Movento Electric, RooR Papers, Teladoc Health, Suit Delux
Agencies and production companies: DDB Spain, Twentyfour-Seven, Up2You Sports Marketing, Galton Brands, Honest Barcelona, Paradise Falls, Road
Senior Global Creative Copywriter & Manager at Beat (Oct 2021 - Nov 2022)
Brands: Beat (ride-hailing app)
Senior Creative Copywriter at DDB Barcelona (Mar 2018 - Oct 2021)
Brands: Audi
Brands: Audi
Senior Creative Copywriter Freelance (Jan 2017 - Mar 2018)
Brands: Airbnb, Audi, Volkswagen, Reckitt Benckiser (pharma), SEAT (automotive), Mediamarkt (retail)
Brands: Airbnb, Audi, Volkswagen, Reckitt Benckiser (pharma), SEAT (automotive), Mediamarkt (retail)
Senior Creative Copywriter at LOLA MullenLowe Barcelona (Feb 2015 - Dec 2016)
Brands: SEAT (automotive), YOSOY (vegetal drinks), 1724 (tonic water), Axe (deodorant)
Brands: SEAT (automotive), YOSOY (vegetal drinks), 1724 (tonic water), Axe (deodorant)
Creative Copywriter at DDB Barcelona (Jan 2014 - Jan 2015)
Brands: Volkswagen, Audi.
Brands: Volkswagen, Audi.
Creative Copywriter at DDB Argentina (Apr 2011 - Aug 2013)
Brands: McDonald's, AdeS (Unilever), Pampers, Volkswagen
Brands: McDonald's, AdeS (Unilever), Pampers, Volkswagen
Creative Copywriter at Sinus Publicidad (Sep 2008 - Apr 2011)
Brands: Pepsi, Lay's, Gatorade, Quilmes (beer), Actimel (Danone) and Mamá Lucchetti (pasta)
Brands: Pepsi, Lay's, Gatorade, Quilmes (beer), Actimel (Danone) and Mamá Lucchetti (pasta)
Studies:
Advertising (Buenos Aires, 2007)
Junior college at Escuela de Creativos Publicitarios
Junior college at Escuela de Creativos Publicitarios
English (London, 2011)
Course at Leicester Square School of English
Course at Leicester Square School of English
Sports Marketing and Sponsorship (Remote, 2020)
Course at Barça Innovation Hub
Course at Barça Innovation Hub
Sports Marketing (Barcelona, 2021)
Postgraduate degree at Johan Cruyff Institute
Postgraduate degree at Johan Cruyff Institute
Brand Strategy and Storytelling (Remote, 2022)
Course at Hyper Island
Course at Hyper Island
Contact:
frcass@gmail.com
+34 662 16 89 89
+34 662 16 89 89